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 TEAM TRAINING

Empower your in-house team to generate predictable sales online — confidently, strategically, and backed by real data.

Investment: KES 50,000
Duration: 4 Weeks
Delivery: Physical Team Training (2 hours per week)
Team Size: Up to 5 people (KES 5,000 per extra team member)

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WHO THIS PROGRAM IS BUILT FOR

Businesses that want to sell online consistently and are tired of:

  • Random content that doesn’t lead to sales

  • Relying on guesswork or “trial and error”

  • Agencies giving one-off services that lack continuity

  • Teams posting daily but with zero strategic direction

  • Ads that burn money instead of bringing revenue back

  • Not knowing what’s working, what’s not, and what to scale

This program gives your internal team the SAME systems I use to scale revenue for my Meta ads clients — but tailored for your business, your.products, and your growth patterns.

THE TRANSFORMATION YOU’RE BUYING

By the end of 4 weeks, your in-house team will have:

  • A full ads system running

  • A creative testing system that reveals what actually sells

  • A content plan built from data, not vibes

  • A revenue tracking framework they can run on autopilot

  • The confidence to manage and optimize your online marketing internally

  • The ability to scale ad spend safely and profitably

  • A clear understanding of how ads → content → revenue all connect

You're not just training your team.
You're building an internal revenue department.

THE CURRICULUM (4-WEEK INTENSIVE TRAINING)

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Every week is a new system, and every system ties back to one thing:
Your revenue.

WEEK 1 

CAMPAIGN SETUP + LAUNCHING YOUR FIRST PROFIT PATHWAY

Your team will learn:

  • The exact campaign structure used by top e-commerce brands

  • How to create audiences that actually buy

  • How to set up campaigns that move people to checkout

  • The anatomy of winning ad copy + creative briefs

  • Budget planning based on your revenue targets

  • Launching your first set of ads live in class

  • Tracking systems from day 1 (the biggest missing piece for most brands)

Outcome:
Your team launches a fully functioning revenue campaign the same day — no delays, no confusion, no guesswork.

WEEK 3

ANALYTICS DEEP DIVE: DATA-DRIVEN CONTENT SYSTEMS

Your team will learn:

  • Reading analytics from Meta the right way

  • How to interpret what’s working (and what’s not)

  • Creative performance analysis

  • Turning winning ads into organic content

  • Creating a content system that speaks to real buyer pain points

  • Using data to shape weekly content strategy

  • Understanding the math behind profitable campaigns

Outcome:
Your team creates a full content strategy that is backed entirely by performance data — not assumptions.

WEEK 2

MASSIVE CREATIVE TESTING & FINDING YOUR WINNERS

Your team will learn:

  • How to rapidly test creatives without wasting budget

  • Identifying 5 core creative types that ALWAYS drive revenue

  • How to build content tailored to buying psychology

  • Understanding hook testing, angle testing, and storytelling ads

  • Scaling creatives that work

  • Killing creatives that burn money

  • Building daily content around high-performing ads

Outcome:
Your business leaves this week with a Creative Library — a bank of high-performing creatives that drive traffic, conversions, and consistent sales.

WEEK 4

REVENUE TRACKING, PROFIT ANALYSIS & SCALING SYSTEMS

Your team will learn:

  • Building a weekly revenue vs ad spend dashboard

  • Understanding your ROAS in the Kenyan market

  • Tracking cost per sale, cost per lead, and cost per result

  • Budget scaling frameworks for Kenyan e-commerce

  • When to increase spend, when to hold, and when to stop

  • Maintaining profitability with small and large budgets

  • Creating your business’ monthly “Revenue Blueprint”

Outcome:
Your business leaves with a Revenue Tracking System that your team can use forever — and a clear path to scaling your campaigns safely.

Contact


Tel: +254111502712
 

© 2023 by Vanessa — The Social Media Strategist. All rights reserved.

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